The nearly 200 participants were asked to identify a functional object from the recent past demonstrating design skill and come up with an idea for its redefinition or reuse.
Priselec chose an electric coffee grinder and proposed a return to manual grinding in the name of quality and simplicity.
"The theme was intended as a proposal to think countertrend, starting from the fact that we live in a saturated consumer market where design is everywhere and nowhere," said curator and journalist Susanna Legrenzi, who coordinates the contest. The international jury comprised Giulio Cok (Trieste Contemporanea), Barbara Fabro (CEI), Emanuela Marassi (artist), Marco Petroni (curator, Fondazione Plart, Naples), Maja Vardjan (curator, Museum of Architecture and Design, Ljubljana), Janka Vukmir (curator, Institute for Contemporary Art, Zagreb).
The top prize, named after contest founder Gillo Dorfles, has gone to Italian duo Fabio Gigone and Angela Gigliotti, and the Beba Foundation of Venice prize, awarded to a young participant, to Romanian designer Catalin Nicolae Ursoiu. The young Turkish designer Meltem Özçaki and the Estonian designer Raili Keiv received special mentions. (ANSAmed).